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  • Why content is the next big thing in marketing - SG Small Business Centre
    your content to be shared and also encourages participation in the form of user generated content This will help you generate even more engagement with your community and build a loyal fan base Increase Web Traffic and Organic SEO Rankings Great SEO can have huge benefits for a small business And having great content which generates engagement and backlinks will go very far in establishing good SEO for your business When you create quality content over time and forge an emotional connection with your targeted audience and industry leaders you will begin to start attracting links from reputable sources that your customers already trust Having more of these links will increase your ranking on search engines and bring more attention to your business Search engines are still one of the biggest traffic generators online after all High influence on consumer s purchase decisions Search engines have now overtaken traditional media as the most trusted source of information in the world This means that it s more important than ever to have quality content showing up on the front page of search results If you manage to do that you ll be able to gain the trust of your customers much more effectively In fact a Roper Public Affairs study found that 70 of decision makers mentioned content marketing made them feel closer to the brand and 60 said content marketing helped them make better and more informed purchasing decisions As a small business investing in content marketing can yield an extremely high return on investment due to the viral nature of quality content It s definitely a channel you don t want to ignore See all articles The True Cost of Acquiring a New Customer 4 tips to hyper charge your sales force A Small Business Guide to Turning Leads

    Original URL path: http://quickbooks.intuit.sg/r/marketing/why-content-is-the-next-big-thing-in-marketing/ (2016-01-01)
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  • 5 Websites to Help You Take Your Business to the Next Level - SG Small Business Centre
    perspective offers insights particularly down to the country level and features many fast growing countries such as Indonesia and Vietnam The editorial quality is pretty high and even western business owners tend to frequently contribute and follow its news coverage It is by far the most authoritative online site for startups in Asia Entrepreneur Magazine Entrepreneur Magazine has business ideas along with trends and news for small businesses One thing we love about this is their tools section which has guides to getting started in specific industries such as Food and Beverage Franchises a really useful resource for all new entrepreneurs and veterans alike Quicksprout Having a great web presence and web traffic is crucial for any business in today s world Quicksprout provides extremely practical tips and guides for small business owners on how to build that web presence and get traffic to your site Whether you are just getting started or a pro in online marketing you ll be able to learn a lot on traffic generation from this blog Inc Inc has been around for a while It originated as a great magazine for small business owners and offers articles on almost any topic a small business owner might need to know See all articles 5 Websites to Help You Take Your Business to the Next Level 10 Places to Find Free Images for Your Website 6 Common Email Newsletter Errors to Avoid Why your small business should go mobile friendly 4 Cloud Applications Every Small Business Needs Should your business migrate to cloud What a Mobile App can do for your Small Business The Basics of SEO Writing 10 Best Web Tools for Managing Remote Employees 5 Quick Ways to Convert Web Traffic to Customers Does My Small Business Need a Website 6 Easy Steps to

    Original URL path: http://quickbooks.intuit.sg/r/technology/5-websites-to-help-you-take-your-business-to-the-next-level/ (2016-01-01)
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  • 10 Places to Find Free Images for Your Website - SG Small Business Centre
    except that you cannot sell or profit from them View the terms of use on the site 4 Creativity103 com If you re looking for free textures design ideas video clips and abstract backgrounds Creativity103 is a great place to look The site currently has 2500 files 6GB of abstract digital photos and basic video clips which are all free to use The site s terms of use state that all use of the images is OK for personal or commercial reasons but credit is required for commercial usage 5 Openclipart org Sometimes you don t need a photo but just a good piece of clip art You ll find plenty to choose from on this site It s searchable by keyword and all the artists who contribute to the site have released all rights to their work That means you can use these pieces any way you want even for unlimited commercial use Read more on the site s terms of use page 6 Texturegen com This site boasts 1 122 free high resolution textures and backgrounds that include representations of concrete brick metal and more In addition you ll find unusual textures like grey beach pebbles and graffiti all organized into 25 categories The site s terms of use state that you can use the images for just about anything with exceptions as a trademark or logo or printed items that you intend to sell 7 PhotoEverywhere co uk On this site you will find 3 600 high resolution travel stock images arranged by geographical location or you can search by keyword The images are free to use under a Creative Commons license as long as you provide a credit for printed items or a hyperlink for online media 8 Bigfoto com This site has a massive selection of images shot by amateur photographers and is categorized by places and themes You can use the images for personal or commercial use and all you have to do is link back to the website If you can t do that the site simply requires you to like its Facebook page 9 FreeDigitalPhotos net You ll find a wide variety of images taken by professional stock photographers and digital illustrators on this site You can browse in the 16 categories or search by keyword All images are free to use but you will have to pay for larger size images You can use the free images for personal or business use as long as you provide a credit to the artist who created it Read the site s terms of use for more details 10 Freeimages com There are over 410 000 images divided into 15 categories and taken by more than 30 000 photographers on this site The images are free to use in digital format printed promotional materials and on corporate letterhead and business cards You can t use the images to endorse products or services if they depict a person as part of a trademark or logo

    Original URL path: http://quickbooks.intuit.sg/r/technology/10-places-to-find-free-images-for-your-website/ (2016-01-01)
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  • 6 Common Email Newsletter Errors to Avoid - SG Small Business Centre
    email marketing programs such as Mail Chimp Constant Contact and Get Response provide an opt in form that allows subscribers to choose how often they want to get emails and even specify what type of content they are interested in While bombarding potential customers with email can have them scrambling for the unsubscribe button if you wait too long between newsletters you ll lose out on the opportunity to stay top of mind with potential customers or clients Once a month is the minimum frequency for emailings in most cases A best practice is to let your subscribers know how often to expect your email newsletter and stick to that schedule 3 Subject Lines That Sag Instead of Zip The subject line of your email is like the headline of a news article An intriguing subject line can increase your open rate and keep your newsletter out of the trash Keep them short and direct says Barron who recommends using no more than 15 words in your subject line fewer if the words are long Longer subject lines get cut off on mobile devices which makes recipients more likely to delete without reading Barron also suggests making subject lines more personal by addressing your readers directly For example X ways you can lose weight this summer instead of X ways to lose weight this summer 4 Spam Words in the Subject Line There are some spam words that you should always avoid with subject lines says Barron These are words that will automatically send your email into the receiver s junk folder even if you are on their contact list Big offenders include Percent off Clearance Earn money Make money Claim Collect Barron notes it s a good idea to do a Google search for spam words periodically in case there are additions to the list You can also search your own email to see what words consistently end up in your spam folder 5 Failing to Format for Mobile Recent studies have shown around two thirds of emails are viewed on mobile devices Mobile is extremely extremely important with email newsletters Barron says A newsletter that doesn t easily resize for mobile devices or conversely only looks good on mobile and not on desktops is going to have a lower open and click through rate Make sure your newsletter is formatted correctly for mobile by sending yourself a test and opening it on your mobile device before you distribute it to your whole mailing list 6 Leaving Out Social Media Do cross platform promotions Barron says Otherwise you re missing out on a great way to integrate your marketing and promotional efforts Add follow buttons for your social media channels to your newsletter Promote your newsletter on Facebook so customers who have liked you can opt in to a subscription and receive reminders of your product or service right in their inbox See all articles 5 Websites to Help You Take Your Business to the Next Level 10 Places

    Original URL path: http://quickbooks.intuit.sg/r/technology/6-common-email-newsletter-errors-to-avoid/ (2016-01-01)
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  • Why your small business should go mobile-friendly - SG Small Business Centre
    Imagine your customer comes across your offering during the day via smartphone and decides to check out and make the purchase after he she has access to a desktop If he comes back to your website on a desktop and finds it looks completely different he s probably going to feel frustrated and lost This is why having a consistent design and user experience across devices is important Whether your website is designed for sales or to offer information a consistent user experience builds trust and familiarity This will in turn encourage your targeted customers viewers to interact with you on a deeper level via multiple platforms Boost in your credibility A large portion of internet traffic happens on phones these days If a customer comes to your website on his phone and struggles to use it you re likely going to lose credibility and trust with him It doesn t take much to be mobile friendly Creating a mobile friendly site is not as complicated or expensive as you may think Most freelancers these days build mobile friendly sites by default If your site is built with a system such as WordPress or Joomla you can also just find a mobile friendly theme pretty easily See all articles 5 Websites to Help You Take Your Business to the Next Level 10 Places to Find Free Images for Your Website 6 Common Email Newsletter Errors to Avoid Why your small business should go mobile friendly 4 Cloud Applications Every Small Business Needs Should your business migrate to cloud What a Mobile App can do for your Small Business The Basics of SEO Writing 10 Best Web Tools for Managing Remote Employees 5 Quick Ways to Convert Web Traffic to Customers Does My Small Business Need a Website 6 Easy Steps

    Original URL path: http://quickbooks.intuit.sg/r/technology/why-your-small-business-should-go-mobile-friendly/ (2016-01-01)
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  • 5 Links Singaporean Small Business Owners Should Read This Weekend – 7 August - SG Small Business Centre
    to help your business if it doesn t contribute to sales A large part of that is making sure that the people visiting your site are the right people people who would buy from you Here are some tips on how to drive targeted traffic for your site This man quit an impressive 20 year investment banking career for startups Entrepreneurship is becoming more common and appealing in Singapore Hear Gabriel s story on how he left a lucrative impressive career to become an entrepreneur See all articles 5 Links Singaporean Small Business Owners Should Read This Weekend 7 August 5 Links Singaporean Small Business Owners Should Read This Weekend 31 July QuickBooks Online Invoice Template Customisation QuickBooks Online iOS updates Apple Watch app 5 Links Singaporean Small Business Owners Should Read This Weekend 24 July 5 Links Singaporean Small Business Owners Should Read This Weekend 17 July 5 Links Singaporean Small Business Owners Should Read This Weekend 10 July 5 Links Singaporean Small Business Owners Should Read This Weekend 3 July Singapore Accountant VIP Event 5 Links Singaporean Small Business Owners Should Read This Weekend 26 June 5 Links Singaporean Small Business Owners Should Read This Weekend 19 June 5 Links Singaporean Small Business Owners Should Read This Weekend 5 June 5 Links Singaporean Small Business Owners Should Read This Weekend 29 May How to create an invoice with the works 5 Links Singaporean Small Business Owners Should Read This Weekend 22 May 5 Links Singaporean Small Business Owners Should Read This Weekend 15 May 5 Links Singaporean Small Business Owners Should Read This Weekend 8 May 5 Links Singaporean Small Business Owners Should Read This Weekend 1 May 5 Links Singaporean Small Business Owners Should Read This Weekend 24 April 5 Links Singaporean Small Business Owners Should Read

    Original URL path: http://quickbooks.intuit.sg/r/news-updates/5-links-singaporean-small-business-owners-should-read-this-weekend-7-august/ (2016-01-01)
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  • 5 Links Singaporean Small Business Owners Should Read This Weekend – 31 July - SG Small Business Centre
    It s really easy to push those tasks back and procrastinate These tools can help you stay on track Report Singapore is the 10th best startup ecosystem in the world but it lacks talent Singapore has always been known as a startup hub of South East Asia But how does she actually fare next to other players in the world Read more here and garner a few more insights on Singapore s position and some issues around the startup world See all articles 5 Links Singaporean Small Business Owners Should Read This Weekend 7 August 5 Links Singaporean Small Business Owners Should Read This Weekend 31 July QuickBooks Online Invoice Template Customisation QuickBooks Online iOS updates Apple Watch app 5 Links Singaporean Small Business Owners Should Read This Weekend 24 July 5 Links Singaporean Small Business Owners Should Read This Weekend 17 July 5 Links Singaporean Small Business Owners Should Read This Weekend 10 July 5 Links Singaporean Small Business Owners Should Read This Weekend 3 July Singapore Accountant VIP Event 5 Links Singaporean Small Business Owners Should Read This Weekend 26 June 5 Links Singaporean Small Business Owners Should Read This Weekend 19 June 5 Links Singaporean Small Business Owners Should Read This Weekend 5 June 5 Links Singaporean Small Business Owners Should Read This Weekend 29 May How to create an invoice with the works 5 Links Singaporean Small Business Owners Should Read This Weekend 22 May 5 Links Singaporean Small Business Owners Should Read This Weekend 15 May 5 Links Singaporean Small Business Owners Should Read This Weekend 8 May 5 Links Singaporean Small Business Owners Should Read This Weekend 1 May 5 Links Singaporean Small Business Owners Should Read This Weekend 24 April 5 Links Singaporean Small Business Owners Should Read This Weekend 10 April Related

    Original URL path: http://quickbooks.intuit.sg/r/news-updates/5-links-singaporean-small-business-owners-should-read-this-weekend-31-july/ (2016-01-01)
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  • QuickBooks Online Invoice Template Customisation - SG Small Business Centre
    Use standard message Note the variable No in the Subject field See all articles 5 Links Singaporean Small Business Owners Should Read This Weekend 7 August 5 Links Singaporean Small Business Owners Should Read This Weekend 31 July QuickBooks Online Invoice Template Customisation QuickBooks Online iOS updates Apple Watch app 5 Links Singaporean Small Business Owners Should Read This Weekend 24 July 5 Links Singaporean Small Business Owners Should Read This Weekend 17 July 5 Links Singaporean Small Business Owners Should Read This Weekend 10 July 5 Links Singaporean Small Business Owners Should Read This Weekend 3 July Singapore Accountant VIP Event 5 Links Singaporean Small Business Owners Should Read This Weekend 26 June 5 Links Singaporean Small Business Owners Should Read This Weekend 19 June 5 Links Singaporean Small Business Owners Should Read This Weekend 5 June 5 Links Singaporean Small Business Owners Should Read This Weekend 29 May How to create an invoice with the works 5 Links Singaporean Small Business Owners Should Read This Weekend 22 May 5 Links Singaporean Small Business Owners Should Read This Weekend 15 May 5 Links Singaporean Small Business Owners Should Read This Weekend 8 May 5 Links Singaporean Small Business Owners Should Read This Weekend 1 May 5 Links Singaporean Small Business Owners Should Read This Weekend 24 April 5 Links Singaporean Small Business Owners Should Read This Weekend 10 April Related Content 5 Links Singaporean Small Business Owners Should Read This Weekend 7 August Read Views 376 5 Links Singaporean Small Business Owners Should Read This Weekend 31 July Read Views 373 QuickBooks Online Invoice Template Customisation Read Views 728 QuickBooks Online iOS updates Apple Watch app Read Views 420 5 Links Singaporean Small Business Owners Should Read This Weekend 24 July Read Views 373 5 Links Singaporean Small Business

    Original URL path: http://quickbooks.intuit.sg/r/news-updates/quickbooks-online-invoice-template-customisation/ (2016-01-01)
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