archive-sg.com » SG » I » ICLICKMEDIA.COM.SG

Total: 197

Choose link from "Titles, links and description words view":

Or switch to "Titles and links view".
  • Valentine’s Day is fast approaching! | iClickMedia
    no further Dental Clinic in Singapore About the Author iClick Media iClick Media is an Internet Marketing company specialising in Search Engine Marketing SEM Search Engine Optimisation SEO Social Media Marketing SMM Web Design Web Analytics We are the preferred choice of many organisations in varying industries for our Internet Marketing strategies and solutions Popular Posts Related Posts How To Do SEO Its as easy as 1 2 3 Should

    Original URL path: http://www.iclickmedia.com.sg/web-design/valentines-day-is-fast-approaching (2012-12-22)
    Open archived version from archive

  • Google: Only 2% Opt-Out of Instant | iClickMedia
    to Ben Gomes Instant lead engineer Launched in September Google Instant tries to predict what you re looking for and shows you results as you type Granted a low opt out rate doesn t mean everyone loves Instant It could just mean people haven t bothered or tried to opt out Users now type 5 percent fewer characters reach results 10 percent quicker than a tradition search and see results 4 or 5 seconds quicker than by doing a traditional search Gomes told Fast Company Sounds like Google may get rid of the option to opt out in the near future as they reference how Google Suggest became the default option in 2008 Gomes also said Google plans to integrate Instant with the Google Toolbar and Chrome browser SearchEngineWatch About the Author iClick Media iClick Media is an Internet Marketing company specialising in Search Engine Marketing SEM Search Engine Optimisation SEO Social Media Marketing SMM Web Design Web Analytics We are the preferred choice of many organisations in varying industries for our Internet Marketing strategies and solutions Popular Posts Related Posts How To Do SEO Its as easy as 1 2 3 Should you do outbound link to improve your

    Original URL path: http://www.iclickmedia.com.sg/search-engine-optimisation-seo/google-only-2-opt-out-of-instant (2012-12-22)
    Open archived version from archive

  • Google hires while Yahoo! fires | iClickMedia
    last December Yahoo announced it will further lay off 1 of its global workforce which is estimated at about 130 people For Google however it wrote in an official blog post that 2011 will be the biggest hiring year in company history surpassing 2007 when it added 6 000 people to Google worldwide In the Japan and Asia Pacific region Google is planning to hire over 500 people Alan Eustace SVP engineering and research of Google said many of the company s big bets including on mobile and display advertising have started to pay off According to Google display advertising has been a main driver in 2010 and of its China business with the largest advertisers increasing their spending by 75 For Asia Google said it would continue to act as an export gateway allowing Asian businesses of all sizes to connect with new international clients via export tools such as AdWords and AdSense About the Author iClick Media iClick Media is an Internet Marketing company specialising in Search Engine Marketing SEM Search Engine Optimisation SEO Social Media Marketing SMM Web Design Web Analytics We are the preferred choice of many organisations in varying industries for our Internet Marketing strategies

    Original URL path: http://www.iclickmedia.com.sg/search-engine-marketing-sem/google-hires-while-yahoo-fires (2012-12-22)
    Open archived version from archive

  • Google’s CEO Eric Schmidt to step down | iClickMedia
    on Thursday 20 January day to day adult supervision no longer needed Instead Schmidt will take on the role of Google s executive chairman where he says he will focus on broader business partnerships technology leadership product development and government outreach The decision to step down according to Google executives is about streamlining management As Google has grown managing the business has become more complicated wrote Schmidt in a blog post on Thursday So Larry Sergey and I have been talking for a long time about how best to simplify our management structure and speed up decision making and over the holidays we decided now was the right moment to make some changes to the way we are structured Schmidt s tenure at Google has been nothing short of extraordinary According to comScore Google s sites reached nearly 179 million unique users in November ranking second only behind Yahoo s Google accounts for 66 of all US searches and essentially has become a verb in the English language meaning to search the web Even more impressive is Google s otherworldly revenue growth over the past decade under Schmidt The company single handedly led the online ad industry from the brink following the dot com crash and search advertising continues to account for close to 50 of the market to this day Most recently Google brought in 8 44 billion during the fourth quarter of 2010 a surge of 26 compared to the fourth quarter of 2009 If there were any missteps under Schmidt they might have been the company s repeated struggles to diversify beyond search The company and Schmidt have angered broadcast networks with their recent approach to the TV business And Google has abandoned attempts to break into radio and print Yet Schmidt and Google have enjoyed massive

    Original URL path: http://www.iclickmedia.com.sg/search-engine-marketing-sem/google%e2%80%99s-ceo-eric-schmidt-to-step-down (2012-12-22)
    Open archived version from archive

  • What is Twitter Marketing for your business? | iClickMedia
    writing skills are with Twitter s 140 characters limit you will need to be extremely creative with your tweets Your tweets need to be concise but informative Often you ll be trying to squeeze in a URL too You should also learn more about bit ly and tinyurl com If you are not sure what they are do a google search for them They re very easy to use One definite don t is using text speak When we tok abt using text speak it is sumthin like this Text speak is fine if you re 13 but as a professional adult promoting your business you re just going to look silly and won t communicate your messages efficiently unless you re targeting 13 year olds Your friends who are following you would also be dismayed and astonished by the words that s coming out of your Twitter account Tip 3 Share your content If you have some good news related to your business or your personal life share it everybody loves a good news story Do share links to your website your blog your associate s website or anything else that interests your followers this is a great way to get conversations going But do remember to explain what the link s about or your followers will feel less inclined to click it And don t Tweet the same link over and over people will quickly become bored and may stop following you You don t want your followers to think that you re a bot blogging right Do retweet your friends links too they ll be grateful and so will your followers if the link is interesting and relevant But here s a very big do DO make sure you click the link and read the content before sharing it with your followers or you could end up sharing a page that s irrelevant or offensive or which contradicts your usual position on the subject Tip 4 Be part of the community Don t treat Twitter as your personal billboard It s not it s a community millions of members strong and the community as a whole is not very tolerant of users who constantly advertise Try to stick to the 80 20 rule when you use Twitter for business no more than 20 of your Tweets should advertise or self promote and at least 80 should be non promotional If you can get the ratio down to 90 10 or 95 5 even better Listen to what your following and followers are saying and join in the community Twitter is a network of conversation so it is good practice to listen and respond to those conversations Just dont keep selling your products and services That is spammy Do retweet your friends requests for help for example charity appeals and sponsorship requests and do introduce friends that are new to Twitter and could do with some followers And again do retweet useful interesting links from people you follow

    Original URL path: http://www.iclickmedia.com.sg/social-media-marketing-smm/what-is-twitter-marketing-for-your-business (2012-12-22)
    Open archived version from archive

  • What is Google’s search performance in 2010? | iClickMedia
    with search powered by by the California Internet titan its share of the market climbed even higher with 69 4 percent of US searches getting organic results from Google Microsoft s Bing search engine increased its share of the US market slightly to 12 percent while AOL Ask and Yahoo each lost ground with 1 9 3 5 and 16 percent respectively according to comScore Bing handles Internet searches at Yahoo websites raising to 28 percent the total portion of US queries it tended to in December The combined Bing Yahoo share of the market remained unchanged from November US Internet users conducted 18 2 billion online searches in December with Google handling 11 7 billion while 3 4 billion were done at Yahoo sites and 2 2 billion at Microsoft sites according to comScore Timeslive co za About the Author iClick Media iClick Media is an Internet Marketing company specialising in Search Engine Marketing SEM Search Engine Optimisation SEO Social Media Marketing SMM Web Design Web Analytics We are the preferred choice of many organisations in varying industries for our Internet Marketing strategies and solutions Popular Posts Related Posts How To Do SEO Its as easy as 1 2

    Original URL path: http://www.iclickmedia.com.sg/search-engine-marketing-sem/what-is-google%e2%80%99s-search-performance-in-2010 (2012-12-22)
    Open archived version from archive

  • What is the Google “related ads”? | iClickMedia
    English language versions of the Google search results page in which additional advertisements for related queries or refinements of the user s original query may appear This beta experiment provides users with a diverse set of relevant ads and offers advertisers with relevant broad match keywords another opportunity to reach their target audience Here s what it looks like iClick Media Google AdWords related ad What s this new layout mean for marketers Certainly increased competition and higher CPCs are a possibility Terence Sim of iClick Media said this may be an attempt by Google to curb the broad match gone wild syndrome while still displaying the same number of ads If I m bidding on periodontics I don t want my ads showing for searches for root canal and vice versa However if I m bidding on root canal and a search for periodontics displays my ad under a heading Related to root canal then maybe that s not so bad for me as an advertiser Labeling the ads with the phrase which is likely the keyword the advertiser is bidding on helps clarify what may otherwise seem like confusing ads to the searcher SearchEngineWatch About the Author iClick

    Original URL path: http://www.iclickmedia.com.sg/search-engine-marketing-sem/what-is-the-google-related-ads (2012-12-22)
    Open archived version from archive

  • What is Google’s Search Advertising share in China? | iClickMedia
    still much lower than its 35 6 percent share at the end of 2009 However rival Baidu remains dominant with a 71 7 market share according to Beijing market research firm Analysys and reported by PCWorld Both search engines are expected to retain their respective spots although Analysys believes other domestic search engines including Sogou Goso and Alibaba s Etao may eventually slowly eat away at those numbers Despite its struggles Google isn t going anywhere As we noted earlier this month China and its 400 million Internet users is too big a prize for Google to give up Heading forward Google is planning a bigger focus on display advertising Reuters reported Google is targeting Chinese firms to advertise on its dominant overseas search market a business which already constitutes about half of its China revenues Google is betting that rapidly growing Chinese exporters keen to reach out to overseas customers will make use of the company s global reach through its international search sites Google also plans to increase its sales staff at its Beijing office SearchEngineWatch About the Author iClick Media iClick Media is an Internet Marketing company specialising in Search Engine Marketing SEM Search Engine Optimisation SEO

    Original URL path: http://www.iclickmedia.com.sg/search-engine-marketing-sem/what-is-googles-search-advertising-share-in-china (2012-12-22)
    Open archived version from archive